- Anthony Bourdain Parts Unknown: Myanmar attracted 747k total viewers and 282k in the key demo 25-54 during its 9 p.m. ET premiere last night, ranking #1 in cable news in P25-54, besting FXNC by +106% (137k) and MSNBC by +65% (171k).
- Successful series debut fueled CNN to rank #1 in prime on Sunday, April 14, among cable news nets in the demo, posting 208k P25-54, a +48% advantage vs. FXNC (141k) and +30% vs. MSNBC (160k).
- Vs. year-to-date Sunday averages, CNN increased +120% among P25-54 and +62% in total viewers.
- Compared to last year's April premiere of Bourdain's No Reservations on Travel Channel, last night’s show was up +32% in total viewers (747k vs. 567k).
Monday, April 15, 2013
ANTHONY BOURDAIN PARTS UNKNOWN RANKED #1 IN CABLE NEWS IN KEY DEMO 25-54
NEW CNN ORIGINAL SERIES MORE THAN DOUBLES NETWORK’S SUNDAY AVERAGE AMONG 25-54
Fast National Highlights:
Posted by The ATC Team at 4:07 PM