The LA Times posted an article today by Scott Collins about CNN's current ratings trouble. We found it to be an interesting read, here's a sample:
"Many industry watchers say change is long overdue, but CNN sees the presidential campaign as an opportunity to prove the doubters wrong. Its new multimillion-dollar studio in Washington is arriving just in time for the President Obama versus Mitt Romney showdown, even if the convention coverage itself doesn't necessarily promise changes that will make viewers snap to attention. The network will start the convention coverage every morning at 5 Eastern time and continue right through a midnight interview show hosted by Piers Morgan, who hosts its flagship prime-time interview program......
But some influential observers wonder if CNN isn't redefining the meaning of corporate denial.
Jacob Weisberg, editor in chief of the Slate group, said that Twitter has sped up the pace of campaign news and information, making TV increasingly an also-ran in political coverage. And CNN is suffering the most, he argues. "CNN's problem is not that it's neutral; it's that it's bad," he said. "They need to fire most of their people and start over."
Here's the link to read the full article.
Sunday, August 26, 2012
Posted by The ATC Team at 7:09 PM