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Tuesday, September 16, 2008

Ratings At A Glance

Ratings for the week SEPTEMBER 8 - SEPTEMBER 12, 2008

Campbell Brown Ted Rowlands CNN Election Center September 12, 2008
Adults 25-54
Larry King CNN Larry King Live September 12, 2008
Adults 25-54
Anderson Cooper CNN AC360 Hurricane IKE September 12, 2008
Adults 25-54

FOX had a very good week, taking the average Adults 25 - 54 demographic for the 8PM, 9PM, and 10PM hours.

This week brought a new program to MSNBC, The Rachel Maddow Show. The program did well in its 9PM timeslot taking 2nd place in the Adults 25 - 54 on Monday and Wednesday nights.

CNN did much better on Thursday when it aired the Presidential Forum from 8PM - 10PM. CNN had the average highest ratings in the demo during the two hour program.

Presidential Forum CNN September 11, 2008
8PM - 10PM^
Adults 25-54

1 4 day average. Tuesday primary coverage excluded.

^ Courtesy Nielsen Media Research; Demographics where noted; Live + Same Day (LS) Fast Track Nationals. Wins Online News Association’s Top Award for General Excellence garnered the Online News Association’s most prestigious honor for general excellence during the organization’s annual conference at the Capital Hilton in Washington, D.C., on Saturday, Sept. 13. The general excellence award honors sites that successfully fulfill their editorial mission, effectively serve their audience, maximize the Web’s characteristics and represent the highest journalistic standards.

The Online News Association, founded in 1999, has more than 1,200 members, including news writers, producers, designers, editors and photographers who gather and produce news for digital presentation.

“We are pleased that the Online News Association has honored with one of its most prestigious awards,” said Rena Golden, senior vice president, executive producer of “We’re evolving constantly to provide an experience in which articles, videos, images and user-generated content come together to give users a more enriching, immediate interaction with the news and information they need and want.”

The ONA cited as “a site that made substantial changes in the past year, making it one of the more dynamic destinations out there. One that takes user content seriously and integrates it into the whole, opening a new era of networked content.” One judge predicted: “Everyone will copy it.” is the world’s No. 1 destination for online and wireless news, garnering the greatest share among current events and global news sites. Launched in 1995, draws from the resources of CNN Worldwide and its many partners to provide consumers with the most enriching, immediate interaction with news anywhere, seamlessly combining articles, videos, images, interactive features and user-generated content.’s news video offering – both live and on-demand – is unparalleled on the Web.’s recent awards include an Edward R. Murrow award, a National Headliner award and three EPpy awards.

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